Lean canvas model for digital marketing agency



(1) MARKET NEED

 

In the time of the pandemic, many businesses ended and now the majority of people are start selling online.

They face difficulties to reach their target audience and sell their products and service.

(4)

MISSION

 

Provide the best customer results possible and deliver the WOW factor through our services.

-Increase ROI

-Remain relevant

-Increase profits

-Make a difference

 

(3)

UNIQUE SELLING PROPOSITION

 

We are a small dedicated team of Digital Markers. We develop, implement and manage marketing compaigns that promote a company and its products or services. By using digitals

Channels we generate leads and build brand awareness

(5) SERVICES

- Search engine optimization (SEO)

- Search engine marketing (SEM)

- Social media marketing (SMM)

- Email Marketing

-Web Development

(2) CLIENT TYPES

 

Peoples have any type of online business or stores.

- Have an existing marketing or advertising budget.

Have an marketing resource on staff but unable to execute everything.

- Who wants to manage their social media accounts.

(7) REVENUE STREAMS

Products Sale

Services Fees

Advertising Sales

Commission

(6) LEAD GENERATION

- Inbound marketing (content, free reports)

- Cold outreach (email, phone, cellar door)

(10) EXPENSES

Payroll: $12,000 per month

- Office rent: $3,000 per month

 

(9) Tool & Software

 

G Suite, MS Office, Slack, Zoom, Xero, Adobe Creative Cloud, Notion,

(8) KEY PEOPLE

 

- Managing Director

- Creative Lead

- Account Director

 

 

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